Posting to social media should be easy, right? As a locally-owned restaurant or brewery owner, you have so many other important things to focus on like operations or engaging with customers face-to-face. In my experience as a social media specialist, these are the tools I would personally recommend to make managing your social media pages easy and enjoyable. … Continue reading 3 Simple (Yet Powerful!) Social Media Tools for Restaurants and Breweries
Nine simple things craft breweries can learn from Big Beer brands on social media.
When is the last time you polished your LinkedIn profile? Would you count on your profile to make a stunning first impression on prospects who are sizing you up? If you aren't confident in your LinkedIn profile, your prospects won't be either. A study by LinkedIn found that 50% of buyers avoid sales professionals with incomplete LinkedIn profiles. … Continue reading Here’s How to Build a Perfect LinkedIn Profile
A company known for a white bar of soap is seeking to change the meaning of beauty in the minds of women all over the world. Dove conducted a study, The Real Truth About Beauty: A Global Report, which found that only 2% of women in the world consider themselves beautiful, Dove began a campaign hoping that it could make a … Continue reading How Dove Is Using YouTube to Change Our Perception of Beauty and Create Brand Loyalty